How To Create Infectious Action

How do you connect meaning to social media to create impact? At Fast Company’s Innovation Uncensored, Jennifer presented on this very topic. Drawing from psychological insights on happiness, storytelling principles, and design-thinking methodology, Jennifer’s presentation reveals why some movements and brands take off when they harness social media–and why others don’t.

See the embedded presentation to learn more:

Or, if you’d like to download the presentation, click here.

One Reply to “How To Create Infectious Action”

  1. Great presentation and great story. Humans are wired to think in stories. It’s in our DNA. This is a great reminder how a great story inspires action that makes a difference.

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